Short answer
Before you start
- A list, even a messy one, of things you like to play or watch
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What to do
- 01
Start with one idea
Nicole Rojas | YouTube | 0:44 ↗You've planned a gaming segment, a reactions segment, a something-else segment, and the stream still doesn't exist. Nicole thinks trying to do everything at once and building an elaborate stream delays your start. Her advice is to grab one of your ideas and begin there. What you pick now isn't something you have to do forever.
How you'll know it's working: You've got one idea written down for your next stream, and the rest of the list parked for later.
- 02
Ask what you'd do for free
Nicole Rojas | YouTube | 2:01 ↗If no idea comes to mind, Nicole suggests this question: what do you enjoy doing when nobody's paying you? It was one of the things that helped her a lot to decide on her own content. If you love gossip, react to celebrity gossip. Other people react to paranormal stuff, shows and movies. And if you get bored one day, switch, no big deal. She even admits how obvious it sounds: "what a reflection, Aristotle."
How you'll know it's working: You've written three things you do for fun in your free time and circled one for your next stream.
- 03
Skip popular games you don't enjoy
Nicole Rojas | YouTube | 2:43 ↗A lot of people start, wrongly in Nicole's view, with popular games they don't love that much, like Fortnite, Valorant, League of Legends, Counter-Strike or Call of Duty. She makes clear they are competitive games, with teams and international tournaments, and that if you don't like them you'll end up dreading going live. She'd rather you pick what you love: she says people come to your chat to watch horror games. She plays cozy games like Stardew Valley or Coral Island off stream to relax, but if you love them, share them. Chat notices when you're actually enjoying yourself.
How you'll know it's working: Your list of games to stream only has titles you'd play even if you weren't live.
- 04
Stop worrying about repeating a game
Nicole Rojas | YouTube | 4:04 ↗The classic fear: always doing the same thing. Nicole's take is that once people get to know you, they follow you for your personality and how you approach the game more than for the game itself. She mentions Insym, a YouTuber she used to watch who mostly played Phasmophobia and ended up meeting the game's creator and playing with him. The real problem, she says, is forced variety. If you've played the same game for six streams, ask yourself honestly whether you ever felt you needed a change.
How you'll know it's working: After each stream, you've noted whether you wanted to keep playing that game or switch.
- 05
Don't plan your stream minute by minute
Nicole Rojas | YouTube | 5:08 ↗Nicole loves organizing, and she still asks you not to script your stream segment by segment. She worked as an audiovisual producer, so she knows the pressure of planning sketches and coordinating people. An endless to-do list weighs so much that you end up not going live at all. You can start with one idea and a chat, then add things as time goes on.
How you'll know it's working: The plan for your next stream fits in a line or two.
- 06
Out of ideas? Set yourself a challenge
Nicole Rojas | YouTube | 5:47 ↗For days with no ideas, Nicole suggests a challenge, like 100 days of trying indie games or trying demos. It happened to her during a stretch with no new releases: she went looking for niche horror and found Argentine and Venezuelan demos. On her second channel, Nicole Rojas Gaming, those videos got far more views than she expected, even with Resident Evil Requiem on the channel. Another easy challenge is trying a game you've never touched. She once asked her community to teach her Roblox, and the stream became a bunch of young people teaching a 31-year-old boomer to play. If you can't come up with a brilliant idea on a given day, don't beat yourself up.
How you'll know it's working: You've written down one concrete challenge, with the game or demos you'll try.
- 07
Play co-op and let ideas show up
Nicole Rojas | YouTube | 7:10 ↗For Nicole, co-op is a lifesaver. A community means trying new things with people who play alongside you and throw ideas at you. One example: they played R.E.P.O. with a wheel of challenges, like not running during the match. Her community is pretty shy, so the forfeit was answering spicy questions, always with each person's consent. Situations create themselves, and you don't have to think of everything.
How you'll know it's working: You've noted a challenge or house rule for your next game with other people.
- 08
Go live before it's perfect
Nicole Rojas | YouTube | 8:08 ↗Perfect content and a perfect schedule don't exist. With so many images run through AI filters, Nicole thinks people want your real stream: the laughs, the crashes, the chat helping you fix things live. The real problem is having a thousand ideas and doing none of them. She set herself a challenge: pick a game and play it only on stream. And that's it: pick your game and go live.
How you'll know it's working: Your next stream has a game and a date, written somewhere you'll see it.
If something does not work
- I'm scared of always streaming the same game
- If you're enjoying it, Nicole says repetition shouldn't scare you. What wears you down is switching for the sake of it. After a few streams of the same game, ask whether you actually wanted a change or just felt you were supposed to.
- I have a thousand ideas and can't start any
- For Nicole, that's the core problem: if you never start, you can't find out whether an idea works. Pick one, the easiest to do this week, and save the rest for later.
- I'm bored of what I picked
- Change it. Nicole says it straight: you got bored, you switch, nothing bad happens. You're still figuring yourself out as a streamer, and trying things is part of that.
- Nothing coming out interests me
- Nicole hit a dry spell with no new releases. She dug into niche horror demos and it went better than she expected. You can also try a game you've never played, or ask your community to teach you one, like she did with Roblox.
- I plan everything and then never go live
- Minute-by-minute planning loads you with pressure and ends up stopping you. Cut your plan down to one idea and a chat. Add the rest over time, without feeling like this week has to include everything.
Before your next stream
- You've chosen your next stream's game or topic from things you do for fun
- You've cut the segments you're not doing yet from your plan
- You've got a backup idea in case the plan falls apart
- You've told someone in your community when you'll be live
No Sé Qué Streamear ni Qué Juego Elegir | Te & Preguntas #2
Watch the full video (in Spanish) ↗Common questions
What game should I stream as a beginner?
One you genuinely enjoy. Nicole warns against starting with popular competitive games you don't like, because you'll end up dreading going live. Horror is the example she gives of a genre people come to watch. If you love cozy games, share them: chat notices when you're enjoying yourself.
Do I have to pick one type of content forever?
No. What you choose at the start isn't permanent, and if it bores you, you change it. Starting with one idea just gets you moving. You can add or swap things later.
What can I stream besides games?
Nicole mentions reacting to gossip, paranormal stories, shows and movies, plus challenges like trying demos. Even just chatting is enough to start.
Should I pick a game for the views?
Nicole is honest that her channel isn't the place for advice on chasing views or followers. She recommends doing what you like, because that's what you'll be able to keep up over time. For her, picking for views is a different path.
Is it bad to stream the same game all the time?
Not if you enjoy it. In Nicole's experience, once people know you, they follow you for your personality and how you approach the game more than for the game itself. As an example, she says Insym mostly played Phasmophobia and ended up playing with the game's creator. Spoiler: nobody's going to ask for your variety certificate.
